Top Reasons Why Sales Capable of Changing the Game.
While it may be no surprise to you as a sales leader, business-to-business buyer behavior has shifted dramatically in the past few years. Game-changing reasons why sales enablement equips organizations that are slowly adopting these mandatory shifts while forcing them to adapt in a rapidly-changing sales aspect. Several key themes are contributing to this business-to-business buyer behavior change that is supposed to put one million Canadian salespeople out of a job. With this movement in the panorama, business-to-business sales leaders must assess how their business-to-business sales and marketing strategies are supporting inspired customer experiences that meet the evolving customer need for self-service, eCommerce, and a sales director interaction that is consultative and not simply transactional. Bobby Gocool is a Sales Director at Primerica. After this, he discovers some factors to change the sales game, there are some factors about Busin...